Standing Strong During the Pickett Fire

A Homeowner's Perspective

"In an era (and area) where fire insurance has become increasingly difficult to find, largely formulaic, and highly impersonal, Stand is a breath of fresh air. They spend the time and effort necessary to get to know your property, and then use advanced fire science technology to make recommendations (requirements, in an iterative process) of things to change that will qualify you for insurance coverage and make your home safer. Once covered by them, they continue their personal attention by contacting you during a close fire and offering you both an in-person review and some fire prevention services at no charge to you. Stand has also been easy to deal with and even somewhat flexible; I consider them not only my insurer, but my partner in keeping my home safer."

- Stand Customer in High Wildfire Zone

Prepared Before the Fire

Thanks to Stand, this homeowner had already taken significant steps to harden their property before the Pickett Fire broke out near Calistoga in 2025:

• Replaced the front deck with fire-resistant materials

• Cleared vegetation and trees near the home

• Scheduled installation of a new back deck

• Upgraded to tempered glass windows

These investments meant the home was already much better protected when wildfire threatened.

How Stand Responded

When the fire perimeter shifted dangerously close, Stand acted immediately:

1. ➡️ Fire breaks out – Pickett Fire sparks near Calistoga.

2. ➡️ Stand calls + emails – Multiple team members reach out to confirm safety and review mitigation status.

3. ➡️ Live monitoring – Fire movement tracked continuously.

4. ➡️ On-the-ground reassurance – A response crew visits the property, confirming it’s safe and outside evacuation zones.

5. ➡️ Ready to defend – A firefighting team stands on standby, prepared to act if the fire shifts.

The homeowner told us at the time:

"It's nice to know you guys have our backs."

Why It Matters

This story highlights what makes Stand different:

• Science-backed preparation before fire season

• Rapid response when wildfire strikes

• Hands-on support that reassures and protects

• Peace of mind in the moments that matter most

Protection, Partnership, Peace of Mind

Our Emergency Response Program ensures homeowners aren’t left alone during wildfire season. With proactive monitoring, rapid mobilization, and real human outreach, Stand provides more than insurance — we provide partnership.

👉 Learn how Stand can protect your home